The A-Z of Effective, Inclusive Campaigns: Win Elections by Getting Out the Disability Vote provides guidance to people running electoral campaigns so that they mobilize disabled people more effectively as voters, volunteers, paid staff and core leaders.
Voters with disabilities represent an untapped resource for many electoral campaigns, so improving outreach to them can enable campaigns to swing elections. Electoral campaigns need more capacity and more skills, so they benefit when disabled people can contribute their talents and perspectives.
Who is The A-Z of Effective, Inclusive Campaigns for?
Small organizations and groups without prior campaign experience will benefit from a comprehensive outline of what is needed to run a voter engagement campaign.
Organizations with lots of campaign experience but limited knowledge of disability rights will benefit from a single, organized source of information on how to integrate disabled people into every aspect of their work.
Congresswoman Ayanna Pressley (D-MA):
“This guide is a phenomenal resource. I encourage every candidate who seeks to mobilize a diverse and intersectional coalition of voters to incorporate these principles and tips into the infrastructure of their campaign. We all have notes to take and lessons to learn here.”